Blog

Customer Journey Mapping: AI-Powered Touchpoints and Engagement Opportunities

D.

25/11/2023

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11:45am

Customer journey mapping is a powerful tool that helps you visualize and understand your customers’ experience from their first point of contact with your company events brand through the many touchpoints that follow, eventually leading to their conversion and beyond. By identifying key touchpoints and opportunities for engagement, you can better tailor your marketing strategy and maximize customer satisfaction, ultimately leading to increased loyalty and repeat business.

AI-Powered Forecasting: Use AI to Predict Future Market Trends, Sales Performance, and Customer Behavior

D.

23/11/2023

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11:30am

Artificial intelligence (AI) is a game-changer in predicting market trends, sales targets, performance metrics, and customer behavior. To drive your business forward with greater confidence, you can use AI and predictive analytics to make informed decisions.

Next Best Action Recommendations: Use AI to Recommend the Next Best Action to Take with Each Customer

D.

20/11/2023

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11:18am

Engaging with your customers effectively is crucial for success. Next Best Action (NBA) recommendations provide a powerful tool that leverages artificial intelligence (AI) to help you make data-driven decisions and enhance customer interactions. By harnessing the power of AI, you and the sales team can offer personalized experiences tailored to each customer’s preferences, needs, and behavior patterns, enabling a deeper understanding and stronger relationships with your clientele.

Platforce CRM’s Pharma Analytics for Customer Engagement & Growth

D.

16/11/2023

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10:13am

Pharma analytics is transforming the pharmaceutical industry, enabling data-driven insights for customer engagement and business growth. Discover the power of Platforce ‘s CRM pharma analytics and how it can help unlock its benefits.

Building Online Patient Community From Scratch: A Practical Playbook

D.

16/11/2023

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9:54am

Patients are actively seeking support, information, and connections with others facing similar health challenges. Building an online patient community provides a powerful solution to address these needs and bridge the gap between pharmaceutical companies, healthcare providers, and patients.

The Role of CRM Integration In Streamlining Pharma Sales Operations

D.

16/11/2023

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9:34am

If you’re running your pharma sales team with a CRM that’s disconnected from your other tech stacks, you’ll understand how hard it is to run your sales operation smoothly and ensure that you are not missing any sales opportunities down the line. That’s why we have created this article to show how CRM integration can help pharma brands like yours to run your sales operations efficiently.

HCP Consent Collection and Management 101

D.

16/11/2023

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9:19am

Establishing a solid foundation of compliance within your operations is crucial for pharma companies looking to grow exponentially without legal issues crippling your growth.

At the core of this foundation lies collecting and managing HCP consent; a vital component for fostering enhanced engagement and ensuring compliant communications within the pharma and life sciences companies.